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A team of kids from a grassroots football club
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A team of kids from a grassroots football club

Circle K joins the FAI as the official fuel and convenience partner and first ever title sponsor for the FAI Club Mark Programme

Circle K is on a 4-year journey as the official fuel and convenience partner for the Irish Senior football teams and title sponsor for the FAI Club Mark Programme.

With a network of over 400 service stations in Ireland, Circle K is at the heart of communities in Ireland supporting customers with essential products and services. Circle K understands and acknowledges the important role local football clubs play in communities across Ireland and are proud to partner with the FAI to support grassroots football and our national teams. 

FAI Club Mark Programme

The FAI Club Mark Programme is a three-tiered accreditation award based on best practice in the governance, management and administration of a football club. Clubs start their journey at Entry Level and can then progress to become a One Star or Two Star club. Each step challenges the club to implement policies and procedures in line with best practice. The award is based on a three pillars, Club Governance and Administration, Player & Coach development, how your club provides Opportunities for Underage Players. 

Through planned activities Circle K aims to build awareness, emphasise the importance of grassroots football and support the developments of these clubs nationwide.

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€100,000 Grassroots Club Giveaway

Circle K were delighted to kick off the first campaign in partnership with the FAI supporting grassroots clubs. The campaign provided clubs across the country with a chance of winning up to €30,000. Supporting local is important to Circle K, customers were encouraged to upload their receipts on the Circle K app which translated as an entry for their club. Over the course of four weeks, seven clubs managed to grab themselves €10,000 allowing these clubs to invest in improving facilities and purchasing new equipment. The grand prize of €30,000 was awarded to Ballyboro FC on December 6th where members of the Circle K and FAI teams arrived to the local school to announce they were the overall winners.

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Ballyboro FC with the grand prize
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FAI Partnership

Circle K announces new partnership with the Football Association of Ireland (FAI)

Circle K has announced it will fuel Irish grassroots and elite football in a new agreement that will see the brand become the Official Fuel and Convenience Partner to the FAI, partner to the Men’s and Women’s National Teams and title sponsor of FAI Club Mark.

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Circle K, FAI Club Mark and Ireland Football logos

We're the proud title sponsor of the Football Association of Ireland's Club Mark Programme, and Official Fuel and Convenience Partner to the Irish Men's and Women's National Teams.